Groundbreaking VFX Test (Drone Composite)

Case overview

For this internal VFX test, the objective was simple: create a high-impact, cinematic effect using a standard location and minimal resources. No client, no campaign—just a focused execution of pipeline testing and creative development. We wanted to explore what could be done with in-house tools and team talent when narrative and technical control stay in sync.

We mapped out the sequence, shot practically, and layered in a custom 3D fracture simulation from scratch. The goal wasn’t to go viral—it was to build a repeatable framework for environmental VFX that could plug into client work down the line. This test proved that we’re not guessing—we’re designing every pixel with intention.

Involvement

The Brief

“We built this as a proof of concept—a practical test in controlled VFX execution, fusing design, 3D simulation, and cinematic impact into one internal sequence.”
This was a pure concept build—a VFX-driven test to showcase internal capabilities in CGI, compositing, and layered simulation. We set out to create a seamless before-and-after sequence, transforming practical plates into dynamic cinematic visuals. The goal? To push boundaries in-house, with no client, no budget—just vision and execution.

Our Approach

This VFX build started from the ground up—literally. We isolated the core shot, prepped a clean plate, and mapped key movements to design a realistic fracture animation. Using a mix of camera tracking, procedural texturing, and layered simulations, we built out the destruction in Blender, finalized compositing in After Effects, and balanced color in DaVinci. Every frame was designed to feel grounded and cinematic—not flashy, just sharp. Proof that we can do more than deliver—we can innovate.

Fracture Simulation
We built a full 3D ground crack using Blender’s physics-based fracture tools—no stock overlays, all original, layered, and textured by hand.
Practical Meets Unreal
We used real camera footage as our base, blending it with simulated debris and ground displacement to ground the effect in reality.
Stylized Cinematics
Instead of chasing realism, we leaned into style—exaggerating motion and texture to create a dramatic, commercial-ready VFX look.
Multi-Layer Breakdown
Every piece—from dust and displacement to shadow interaction—was split into its own render pass, giving us total compositing control.
From Raw To Final
We showcased both raw footage and the final comp to highlight what our team can do with just a simple shot and a big idea.
Proof Of Concept
This wasn’t just practice—it’s a showpiece. Built to prove what we can pull off in-house, quickly, cleanly, and without compromise.

The Results

What started as a raw clip evolved into a full cinematic VFX sequence—from ground fracturing to dust simulation and layered compositing. The goal wasn’t realism—it was punch, presence, and proof of concept. Our team pushed Blender’s fracture system and compositing pipeline to test how far we could take a visual metaphor with limited footage but full creative control. The final result? A bold, clean VFX moment that holds up in a real-world brand setting—and proves what we can build in-house from scratch when the concept calls for impact.

“Your ideas deserve more than just execution—they deserve presence. We don’t just bring visions to life. We break the ground under them. Let’s build something unforgettable.”
— Social Queue

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