Case overview
The ‘Adidas × Zostyler Hype Edit’ is a short-form visual designed to position Zostyler as a bold, culture-forward figure in Adidas’ influencer program. Blending performance, personality, and urban energy, the video showcases Zostyler’s fit, movement, and presence—edited with punchy cuts, branded overlays, and a fast-paced rhythm. Shot in urban environments with gritty textures and dynamic motion, the piece lives where culture does: TikTok, Reels, and campaign rollouts. The result is an attention-grabbing, loopable ad that turns product placement into cultural placement.
The Brief
This in-studio edit was all about control—of light, mood, and energy. Using a dark, high-contrast setup, we leaned into shadows, highlights, and tight blocking to keep all focus on Zostyler and the gear. The vibe: bold, clean, and hype-heavy. No distractions, just straight heat.
Every beat was synced to motion—fast pacing, sharp transitions, and cut-to-impact edits gave this piece a kinetic rhythm designed for scroll-stopping reach. Shot entirely in-studio, the space was lit with directional sources for that stylized, dramatic tone.
The final delivery came with full motion graphics and SFX polish to push it over the edge. Clean. Punchy. Adidas-worthy.
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- Full Multi-Cam Studio Shoot
- Custom High-Contrast Lighting Setup
- Complete Edit With Branded Motion Graphics
- Final Delivery Optimized For Social & Web
Our Approach
We combine cinematic visuals, bold edits, and creator-led energy to craft content that actually connects.
To match the bold energy of Zostyler and the global weight of Adidas, we designed a high-impact shoot using dark studio lighting and sharp contrast to accentuate motion and attitude. Every moment was mapped with a social-first mindset—crafted to feel cinematic, yet made to thrive on short-form platforms. With dynamic pacing, stylized transitions, and custom motion graphics layered throughout, we fused athlete presence with cultural hype. From start to finish, the production was made to punch above its weight and deliver a branded statement loud enough to match the visuals.
Energy First
High-tempo cuts, bold transitions, and crisp pacing—designed to match the energy of Zostyler’s influence and Adidas’ brand power.
Statement Visuals
Built To Pop
This project was a full-throttle visual showcase—built around bold motion, custom post effects, and influencer-driven style. Our goal was to blend Zostyler’s voice with Adidas’ iconic presence, creating content that felt cinematic yet hyper-relevant. Every scene was shaped with purpose, from studio lighting setups to edit timing designed to punch through today’s saturated feed. The result? A hype-driven micro campaign that elevated both reach and brand edge.
The Results
Zostyler’s bold presence, amplified through a tailored visual strategy, sparked measurable growth across key engagement pillars. The cinematic look, influencer-led structure, and editorial sharpness translated into real traction. Our content wasn’t just scrolled past—it was saved, shared, and rewatched.
